UPTREND GOES IPAD

uptrend, the lifestyle magazine published by ABT Sportsline, has been available since 2004. In 2011 uptrend digital the interactive iPad version of the magazine was launched. Since the beginning of 2012 uptrend digital is also available in the English language and is getting more and more popular at ABT fans all over the world.

“We are an internationally aligned company with representatives on five continents and achieve half of our turnover through exports. With this in mind, it is a logical step to now provide our popular customer magazine uptrend to our clients and partners residing outside the German speaking region, particularly as we have already numerous requests about this,” explains Harry Unflath, who is also responsible for uptrend as Head of Communications for ABT Sportsline.
 
Like the German language version, the English issue of uptrend digital includes headline stories from the printed magazine. The latest edition includes season previews from Daniel Abt and Audi Sport Team Abt Sportsline in the DTM, the introduction of ABT’s springtime bestsellers from its range of automobiles, fascinating images from the world of photomicrography and portraits from adventurous postmen and women. A special bonus for readers of uptrend digital is a memory game.
 
The latest issue of the English language uptrend digital is available to download free of charge from the Apple iTunes Store. Just search for “uptrend” or “ABT Sportsline”.